Redesigned and upgraded with custom built feature for downloading Specification and Proposal Generator.


Migration, Development, Support, AWS


Internationally recognised Australian manufacturing company

The Client

Britex Logo

Britex is Australia’s premier manufacturer and supplier of stainless steel products for commercial building projects.

Proudly Australian owned and operated since 1938, Britex has been at the forefront of Australian design and innovation in stainless steel fabrication. Today they have local offices in Australia and international representation in USA, China, Singapore, Middle East, Hong Kong, Brunei, and New Zealand. They offer an extensive range of premium quality products that can be fabricated to customised specifications for individual projects.

Britex was finding local support and making regular enhancements to their existing website challenging. They wanted to partner with local experts and an agency who can support them in their digital journey. After many meetings Netable was selected to take over support of their existing website and was commissioned to redesign the website in Magento 2.

The new website was implemented with multiple stores for various regions, search engine ranking and custom development.

The Work

Britex wanted to upgrade their current Magento website to the latest Magento 2 version and redesign with improved User Experience. The new design aimed to encourage upselling of their products, visitors looking for one product will instead enquire about a suite of products.


  • Migrate from Magento version 1.x to Magento 2.x
  • Multi store website for various regions
  • Custom developed quoting features
  • Ability to download specifications
  • Proposal generator to improve their quoting process

Sorting of products using industry and helped the website visitors to quickly select suitable products for their needs.

  • Categorisation of products by Application/Industry Sector
  • Download datasheet for specific products
  • Easy to submit to quote

Mandrill For Out Bound Emails

Mandrill Logo
  • Automate and integrate newsletter subscription with Mailchimp mailing system
  • Implemented Mailchimp Mandrill for all out bound emails using SPF and DKIM validation

Regional domains are managed using a single CMS (Content Management System)

Granular access to products and description based on domain rule

Custom developed features to download specification and BIM files for registered users.

Britex staffs are able to generate customised proposal.

The Results

Supporting internationally recognised Australian manufacturing company with their digital journey.

Enquires Icon
Increased Enquiries

Increased sales enquiries across all platforms.

Technical Icon
Technical Hub

Ultimate technical literature and product data hub

Sales Icon

Increased traffic for targeted keywords

Support Icon

Expert local support for AWS, Magento and Security

Trang Do

“Hi Team, Just finished my demo and my sales team and senior management were well and truly blown away! Thank you so much for all your hard work and the results speak for themselves, looks absolutely amazing and worked perfectly how I envisioned. Thanks again guys!”

Trang Do.

Marketing Manager, Britex

Developing custom web application is our core strength.

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